CPG CHINESE NEW YEAR
Chinese New Year is also called Spring Festival (春节chūnjié). It is a festival commonly called “pass the year” (过年guònián) by the Chinese. In modern days the festivities starts from the Spring Festival’s Eve to the Lantern Festival on Jan 15th of the lunar year, focusing on the Spring Festival’s Eve and the lunar New Year’ Day. Traditionally, the celebration starts on 23rd of December on the lunar calendar and lasts to the end of January.
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ABOUT
China Publishing Group Corporation (CPG）is China’s largest and most influential trade and professional publishing group. Internationally, it was the only Chinese publisher ranked among Top 500 Asia Brand. It leads the country with 7% of domestic book retail market share, ranking No.1 for 13 consecutive years. CPG owns 28 overseas publishing houses, chain bookstores and offices with its business extending to over 130 countries and regions.
